Roofing SEO Services
“We want to build your Roofing Company a reliable lead flow system (with no advertisement budget) for years of growth” – Contractor Marketing US
75%-92% of users never click past the first page of search results
97% of people use online media when researching products or services in their local area
93% of online experiences begin with a search engine
Is your roofing business struggling to get noticed by customers?
Contractor Marketing US can help you get the visibility online that you’ve been wanting. We provide a combination of SEO services specifically tailored to the needs of contractors such as yourself, so that you don’t have to waste any more time or energy trying to figure it out yourself. Not only will we assess and address your current search engine optimization status, but we’ll also provide ongoing targeted campaigns using industry-leading marketing tactics.
You won’t need to worry about how best to capture leads ever again! From informing potential customers all the way through converting them into paying clients, our SEO experts at Contractor Marketing US will make sure that your roofing business is seen by exactly who you want – and when they are looking for roofers in their area.
Search Engine Optimization for roofers has been shown to be one of the highest return on investment traffic channels for roofers since the traffic is free and there is no advertising budget (as opposed to Google, Facebook, Instagram, and Youtube Ads) and the returns compound over the long-term for your roofing business.
The Process
5-15 Minute Introduction Call
Customized Strategy & Proposal
Client Kickoff & Month 1 of Work Begins
Emails of Analytics, Deliverables, and Work Completed
Bi-Weekly, Monthly Meetings
Roofing SEO Package Prices
Start-Up Package
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Complete SEO Audit
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Basic Website Optimizations
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Google Business Profile Optimization
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Business Added to 150 Online Citations
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Transparent Analytics Integration
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2 Pages of Content Updates Monthly
Professional Package
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All Start-Up Package Features
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4 Pages of Content Updates Monthly
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2 Video Scripts
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Business Added to 350 Citations
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Complete Content Audit
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Website Speed
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Competition Research
Google Ads & SEO Package.
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All Features of Professional SEO Package
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Complete Website Audit
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Budget of $2,000 or Less
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Includes LSA Ads
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Take Up All Avaiable Real Estate on Google
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350 Local Online Citations
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Competitive Research
Custom Package
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Certain websites, such as enterprise websites, need more time and attention. Since we are a serviced based business, we create custom proposals
Why Choose Contractor Marketing US
1. Our Portfolio/Case Studies
We take pride in our transparency in our results. Our case studies give detailed analysis of how we receive amazing results for our clients, and show that we can do the same for you in this skeptical marketplace.
2. We Show You What We Do and Walk You Through the Entire Process
Have you ever worked with a marketing company and wonder, “what do they even do for me?” or “how do I even know if what they’re doing even moves the needle?”.
With our meetings, breakdown of our month to month plan, emailed analytics, and open accessibility to our teams, you’ll never be in the dark.
3. Because We're Awesome!
Along with our stellar results, we like to think our team are just good, high moral, hard working people. We don’t need to be friends, but we aim for the best relationships possible with our clients.
4. We Expand your Kingdom
We’re a team dedicated to creating passive lead sources so your company can expand to how big you want your company to be. We want your company to be able to choose the jobs that are most lucrative and that you want to conduct.
5. We Make Your Company the go to Company.
When you have quality work, many positive reviews, coming up first in Google for “[Your Industry] near me, the snowball of your business turns into an avalanches.
Contractor Marketing US Core Values
1. Transparent/Communication
Rather you are a prospect or a 10 year client, we pride ourselves on our transparency and communication.
2. Don't Sugar Coat It
Rather we’re communicating with you or internally, we don’t sugar coat anything.
3. Grow or Die
Rather it’s your business or our business, we live by this tenant.
4. Have Humility
As much as we want things to run perfect at all times, we know that perfection most of the time never happens. We have humility with our prospects, clients, and internally.
5. Philanthropy
Contractor Marketing US is always trying to give back anyway to local groups, charities, clients, or family.
About Roofing Search Engine Optimization
The first position on Google Search Engine Result Pages (SERP’s) collects around 32.5% of the clicks, second gets around 17.6%, and third gets 11.4%. By the time you get to the ninth and tenth positions, the click-through-rates have fallen to about 2%.
This means if your small business is on Page #1 & Position #1, you’d be receiving anywhere from 14x-20x more traffic to your website as opposed to being on Page #2.
Frequently Asked Questions About Roofing SEO
What is Roofing SEO?
SEO stands for Search Engine Optimization. It’s a digital marketing strategy that involves optimizing your roofing website pages to rank high in SERPs. Roofing SEO leverages search engine algorithms to improve your website’s visibility, attract more traffic, and increase leads and conversion rates. SEO helps search engines identify keywords and phrases that your roofing business is associated with, increasing the likelihood of your website ranking high in search results for those keywords and phrases.
Why is SEO important for roofing businesses?
SEO is essential because roofing customers primarily use online channels to search for roofing services. A higher SERP rank increases your roofing website’s visibility and attracts more visitors to your site. By implementing an effective SEO strategy that targets the right keywords, your roofing business can enjoy consistent traffic, more potential leads, and higher conversion rates.
How can SEO help my roofing website rank higher in search engine results?
SEO strategies target various areas of your website to optimize it for better ranking. Improving website design and functionality, high-quality content, building backlinks, and creating meta tags are some ways to improve your website’s performance. By implementing all these SEO strategies, search engine crawlers can quickly identify your site’s relevance to specific keywords or phrases.
What strategies do you use to optimize roofing websites for search engines?
There are several SEO strategies that we use to optimize roofing websites for better ranking. These strategies include:
1. Keyword research: We determine the most valuable keywords to target in your roofing website content and meta tags.
2. Website design and content: We ensure that your website’s structure, content, and posts are SEO-optimized and relevant to your roofing business.
3. Building backlinks: We implement strategies that earn quality backlinks to your website. Backlinks increase the authority and relevance of your website, which ultimately improves your roofing website’s SERP rankings.
4. Technical SEO: We ensure that your roofing website pages are technically optimized to improve indexing and crawling capabilities.
How long does it take to see results from roofing SEO efforts?
SEO isn’t a one-time process. It’s an ongoing strategy that needs to be implemented and maintained over an extended period. SEO results vary depending on the complexity of your site, competition in your industry, and keywords’ difficulty. However, you can expect to see significant results after three to six months of continuous SEO efforts. With your website’s steady optimization, your website ranking and traffic improve, leading to more leads and conversion rates.
In conclusion, implementing an effective roofing SEO strategy can significantly improve your website’s rankings, attract more traffic, and increase leads and conversion rates. Through keyword research, website design and content, building backlinks, and technical SEO, your roofing website can attract the right clients and keep them engaged. SEO might take time to implement, but it’s worth the investment for your roofing business. Take the time to choose the right SEO expert and strategy to enjoy sustainable results.
Read More
SEO
Search Engine Optimization (ranking in the Local Map section and free section of Google and other search engines) is one of the most effective forms of marketing Contractor Marketing US uses to own the online market share. SEO is one of the most effective forms of digital marketing since SEO has no advertisement budget, the clicks are free, SEO is the traffic source that compounds the most over time, and local result are more trusted than paid results.
Web Design
People form 75% of their judgment on a website’s credibility purely on its aesthetics.
38% of consumers will stop engaging with website content that is unattractive in imagery or layout”.
The professionalism of your website design should be congruent with the professionalism of your contracting services.
Content Marketing
High-quality content and link building are the two most important signals used by Google to rank your website for search.
Along with a boost in Search Engine Optimization for Contractor Marketing US, high-quality content is also a way of building trust and relationships with your prospects.
Link Building
Content Creation
Technical SEO
Contractor Marketing US - Sales Funnel
The 5 Necessities for any business includes:
Lead generation
Lead nurture
Lead Conversion
Client Fulfillment
Client Ascension
Here at Contracting Marketing US, we take every step of this process seriously and do our due diligence to carry each step for your leads effectively, but to transparently show you every step and why each step is important.
Local SEO vs National SEO
Local SEO is the process of optimizing your website to appear for local search queries.
Examples: “Concrete Installations Near Me” or “Landscapers in Asheville, NC”.
Contractor Marketing US knows the benefits this provides for small businesses. With advanced software, we are able to determine average monthly search volume for services & search terms related to your business and we give customized strategy reports before any credit cards come out of your wallet.
National SEO is an organic search marketing strategy that focuses on promoting your business’s website to rank for broad highly-searched keyword terms nationwide or at a national level.
Examples: “Price of Square footage for Epoxy” or “How to Conserve Energy for your Home”.
Though National SEO is not the most relevant for most contractors, as we mentioned above content marketing is one of the most effective ways of raising your local SEO by raising your authority in the space and giving Google more positive indicators.
National SEO also gives your company a chance to rank for search terms and frequently asked questions within your space.
So if your contracting company happens to travel for commercial work, and you have an in depth article about the specific issue your prospect is dealing with and they find it on search, how much more likely are you to convert with that prospect?
National SEO is great for ranking authoritative articles of your prospects most asked questions, another source to bring in prospects, helps your overall SEO for every page on search engines, and builds trust & credibility with your prospects and search engines.
Our SEO Process!
#1 SEO Market Research
Contractor Marketing US knows the better the input we gather, the better the output we can produce. Month 1 of services .
This includes:
- Your ideal customer(s)
- Your most profitable services/products
- Your competition
- Keywords you want to rank for
- Your past marketing efforts
- Etc.
#2 SEO Audit
2nd, we conduct a thorough SEO Audit of your current website. This SEO Audit will identify any problems that could be reducing organic search traffic to your website. We send over this audit and make a diagnosis of what can be improved.
#3 SEO Keyword Research
With software, we are able to determine which keywords your business can rank for and which ones are not worth pursuing.
We determine this by looking at factors such as:
- Where your website currently ranks
- Keyword Competiveness
- Keyword Volume
- How Much Authority Your Website Has
#4 SEO On Page Optimization
After conducting our SEO Audit, we make changes on your actual website based on our findings. These changes could be anything from adding content to target more keywords, or changes inside of your website’s code.
We boost your user experience and make changes based on any finding.
Anything & everything necessary to raise your SEO ranking.
#5 Off Page Optimization
One of the biggest elements of SEO are backlinks to your website. A backlink is a link created when one website links to your website.
Backlinks are especially valuable for SEO because they represent a “vote of confidence” from one website to another.
In essence, backlinks to your website are a signal to search engines that others vouch for your content.
There are link building techniques that follow search engine rules & policies (White Hat SEO) & there are unethical (Black Hat SEO) techniques that can get your website blacklisted. Another important reason to have an SEO company who know what they are doing.
Gold SEO Package only.
#6 SEO On Going Optimization
You may want to rank higher for a keyword, you may want to publish new content that generates more traffic.
On going optimization is all about implementing new strategies & tactics based on the analytics and current rankings.
Some pages maybe getting more searches than initially estimated, you may want more conversions from a certain page, maybe you are not getting enough website traffic from certain areas.
We look at all the data along with your goals to figure out the best direction to build upon.
Our Web Design Options
For your web design services, we know that every contractor business is in a different spot of their business and what they want. Some contractors want a premium website that is congruent to their business being a premium business. Some contractors just want a website where they can point to for a portfolio and to take inquiries from referrals, almost a business care. Rather you want your website to be a business card or you want to attract customers from search engines and turn your website into a lead-generation machine, we have every type of option here at Contractor Marketing US.